© Tbachner / Gemeinfrei
International School of Management (ISM)

Strategic Sports Managеmеnt

M.A. (Master of Arts)
Subjects: Sports, Management & Consulting, Business Administration, Sports Law, Entertainment, Media & Sports Law, Sports Management, Management
90, 120
English only
Winter semester: 15 Jul
Application Deadlines
1.5 - 2 Years (starting: Winter semester)
€ 5700
Tuition Fees (per semester)
Winter semester
Mode of admission:
no admission restriction, but ability assessment  (case study and interview)
directly at University
Study mode:
On campus
Registration Fee & Tuition Information:
The tuition fee for all campuses is 5,700 € per semester for EU and non-EU students. Monthly payments are possible. There is an enrollment fee of 600 € for EU & EWR students and 1,500 € for non-EU students. Early bird discounts are available. Please check the course page for furthеr dеtails.

Course Description

You can choose between the regular track (4 semesters, 120 ECTS) or the fast track (3 semesters, 90 ECTS). For the fast track, the semester abroad is omitted and you shorten your internship period.


Qualification Requirements

Previous Degree

Bachelor's degree (or equivalent) in Sports Management or Economics. Alternatively, applicants could have successfully completed examinations at the bachelor level or higher studies amounting to at least 30 ECTS points from the subject areas of Economics, Marketing, PR, or Market Research. Missing subject-specific ECTS points can be replaced by qualified work experience or corresponding internships. If you need more ECTS points, also taking the ISM Pre-Master program (which starts each spring semester) will allow you to acquire missing ECTS.

Required ECTS credits:

  • 180 for the standard track.
  • 210 for the fast track. An alternative admission to Fast Track is possible via demonstrated work experience or by taking the ISM Pre-Μastеr.

Language Requirements

The following certificates are recognised as proof of your language proficience.

min 80
min 6
min B2 First (FCE)
Does the university recognize "other equivalent language certificates"? no

Additional information:
English language proficiency can also be proven with a degree in English studies, or at least 30 ECTS in an English-language higher education program, or if you are a native speaker (will be assessed on a case-by-case basis).

Application & Admission

Application Deadlines

Special Deadline Case:
Winter semester: If you do not need a study visa for Germany, there is no application deadline for you.

Application Procedure & Selection

Mode of Admission:
no admission restriction, but ability assessment  (case study and interview)
Admission Test/Interview:
interview + case study
directly at University
Application Fee:


Application Documents

This is what you need for the initial check of your application:

  1. A successfully completed bachelor's degree (transcript of records). See the previous degree field for further information.
  2. The required application documents (see below).
  3. Successful participation in the ISM admission test.

In addition to the general admission requirements, the following examination results must have been achieved in the first-degree program:

  1. First-degree certificate (see the previous degree for further information).

Please register online for an admission test. You will then receive a confirmation of enrollment with a link to the application portal and the concrete date of your test. There you can upload the following documents that are needed from you:

  1. Curriculum vitae (CV).
  2. Copy of your national ID card.
  3. A digital passport photo (colored, jpg format, high resolution).
  4. Letter of motivation.
  5. Certified (authenticated) copy of your first-degree certificate (in English or German). If the certificate is not yet available at the time of application, please submit the current overview of grades of the examinations completed up to this point (transcript of records). If you have obtained an international degree, please contact your student advisors to check admission requirements.
  6. Proof of English language knowledge (see language requirements).
  7. Proof of health insurance in Germany (can be submitted at a later time toο).


International School of Management (ISM)

Further Information

For more information please check the

Course Website