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Study Advertising in Germany (2026/27)
Advertising in Germany
Advertising programs in Germany offer international students the creative and strategic expertise needed to design impactful campaigns in one of Europeās most dynamic marketing environments. These programs, which are taught in English, are offered by universities and specialized institutions. They combine theory and practice across campaign development, digital marketing, media planning, consumer psychology, and creative storytelling.
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Most Popular Universities for Advertising
Top 7 Advertising Universities (by popularity)
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3
SRH University
1 program Advertising
Most Popular Advertising Study Programs
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Fees & Costs
German Students 
Other EU Students 
Non-EU Students German StudentsDegree
Tuition Fee
Bachelor
0 - 5,970 euros (per semester)
Master
2,460 euros (per semester)
MBA
8,500 euros (per semester)
Disclaimer: You should use this text as a general guide, but it cannot serve as a guarantee. Keep in mind that there is no universal tuition fee that applies to all study programs and all student groups. Hence, we urge you to always individually double-check the specific fees of the specific study programs on their official websites.
Deadlines
Below are the most frequent application deadlines for Advertising study programs in Germany.
German Students Other EU Students 
Non-EU Students Non-EU StudentsWinter Semester
Summer Semester
| Admission-restricted courses | Admission-free courses | |
|---|---|---|
| Master | No courses | 31 July |
| Bachelor | 15 July | No deadlines (apply anytime) |
| MBA | No courses | 31 July |
Master
Admission-restricted courses
No courses
Admission-free courses
31 July
Bachelor
Admission-restricted courses
15 July
Admission-free courses
No deadlines (apply anytime)
MBA
Admission-restricted courses
No courses
Admission-free courses
31 July
Specific courses may have different application deadlines. Please always double-check the information individually. 
Numerus Clausus (Admission Restriction)
For degree courses with a numerus clausus, part of the study places are allocated according to the grade point average (GPA) of the previous degree. Selection is generally based on how many applicants apply for a place. The higher the grade, the more difficult it is to get onto the course. The German grading system ranges from 1.0 (very good) to 6.0 (unsatisfactory).
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