Marketing - Dual Studies study programs

Marketing - Dual Studies: List of all study programs in Germany (2026/27)

Studying Marketing – Dual Studies in Germany is an excellent choice because it combines academic business education with paid practical experience in a company from the beginning of your studies. You’ll learn about market analysis, branding, consumer behavior, and digital marketing strategies while applying your knowledge directly to real campaigns and business projects. With Germany’s strong economy and close collaboration between universities and industry, this dual pathway offers an ideal foundation for careers in brand management, sales, digital marketing, and strategic business development.

Marketing - Dual Studies Study Programs: Overview

Intake

36%
Winter Semester
50%
Both Semesters
14%
Anytime

Language of Instruction

93%
German only
7%
German (and some English)

Numerus Clausus

100%
without admission restriction

Tuition fees

GermanyEU Germans & EU Students
World Non-EU Students
29%
tuition-free
71%
with tuition

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Marketing - Dual Studies: All Study Programs

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