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Marketing & Digital Media Master Programs in Germany with Admission Restriction — Numerus Clausus/NC (2026/27)
Marketing & Digital Media Master NC
The Marketing & Digital Media program combines traditional marketing fundamentals with the demands of the digital communication and media landscape. Students learn to analyze target audiences using data, plan and implement digital campaigns, and strategically manage content across various online channels. Topics from marketing, media management, social media, content creation, performance marketing, and data analysis are combined in a practical manner.
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For degree courses with a numerus clausus, part of the study places are allocated according to the grade point average (GPA) of the previous degree. Selection is generally based on how many applicants apply for a place. The higher the grade, the more difficult it is to get onto the course. The German grading system ranges from 1.0 (very good) to 6.0 (unsatisfactory).
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