Study Marketing in Germany: 73 Universities with 115 English Degree Programs

All important info for international students in Germany (2024/2025)

Updated: 03-28-2024 | Reading Time: 3 minutes

Marketing is one of the primary components of business management and commerce and holds a vast range of career opportunities for professionals in this field. Students learn about the process of creating and delivering value to meet the needs of a target market through notions of film studies, creative writing, and design. This means also learning about how to operationalize advertising campaigns, administrate trade shows and events, define terms of sale, and how to design products and packaging.

Overview

masters
115

Study Programs in English

universities
73

Universities

ranking
12

Universities in International Rankings

Tuition Fees

Minimum:

€ 0 (32 programs for EU citizens, 27 programs for Non-EU citizens)

Maximum:

€ 16,680 per semester (2 programs for EU citizens/Non-EU)

Application Deadlines

Winter Semester

between March 31 and March 15

Summer Semester

between April 30 and October 01

View all 115 courses still open for next intake

Top-ranked German Universities in Marketing

#21QS Online MBA Rankings: Europe
IU International University of Applied Sciences

private (state-approved) University of Applied Sciences

No. of Students: approx. 100,000 students

Program Fees: € 3,336 - € 5,975 (per semester)

#38Times Higher Education Ranking
Technical University of Munich

public Technical University

No. of Students: approx. 47,000 students

Program Fees: € 0 - € 6,000 (per semester)

QS World University Rankings #50, Academic Ranking of World Universities (ARWU) #52
#84Academic Ranking of World Universities (ARWU)
University of Bonn

public University

No. of Students: approx. 37,000 students

Program Fees: € 1,500 (per semester)

Times Higher Education Ranking #112, QS World University Rankings #226

Tuition Fees

32
27
6
11
40
45

3 English Degree Programs for Marketing in Germany

Advertising
program image
Become an expert in the Sports BusinessLearn from the bestExciting career opportunities
Advertising
program image
A high-quality MBA teaches core subjects of managementTake advantage of the networking opportunities with renowned companiesModern study methods
Advertising
program image
Mastering Business with the Berlin MBA!Experience Business the German WayStep Inside Real Companies

Application & Admission

Application Deadlines

Winter Semester 2024/2025

Summer Semester 2024

Winter Semester 2025/2026

Open Programs

Application Modes

Application Modes

0% national admission restriction (national NC)
37.4% local admission restriction (local NC)
23.5% no admission restriction, but ability test
33% no admission restriction
6.1% no information provided

Application Process

Application Process

83.5% directly at University
9.6% directly at University (incl. VPD from uni-assist)
14.8% via uni-assist

3 English Degree Programs for Marketing in Germany

Advertising
program image
Advertising
program image
Become an expert on intercultural leadership and technologyBe part of a top university of technology100% flexible - study completely online!
Advertising
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Manage the global marketing issues of top companiesStudy and live near to a German metropolisA top-ranked university of applied sciences

Language Requirements

IELTS Band

TOEFL Scores

Cambridge Levels

Minimum:

5.5 (15 programs )

Minimum:

61 (2 programs )

Minimum:

B1 Preliminary (PET) (1 program )

Maximum:

7 (12 programs )

Maximum:

100 (4 programs )

Maximum:

C2 Proficiency (CPE) (10 programs )

IELTS Band

Minimum:

5.5 (15 programs )

Maximum:

7 (12 programs )

TOEFL Scores

Minimum:

61 (2 programs )

Maximum:

100 (4 programs )

Cambridge Levels

Minimum:

B1 Preliminary (PET) (1 program )

Maximum:

C2 Proficiency (CPE) (10 programs )

3 English Degree Programs for Marketing in Germany

Advertising
program image
Advertising
program image
Tailor-made management skills for high potential talentsStudy while workingStudy at a top university
Advertising
program image
Become an expert in building bridges between design, marketing, and project managementBuild a strong network with organizations from different industriesStudy in the jewel of Bavaria: Munich

Program Features

2-24 semesters

Duration
Online Courses
degree typesDegree Types

Master of Arts

Master of Business Administration

Master of Science

Bachelor of Arts

Bachelor of Science

Executive MBA

Beginning

Winter intake

53.9%

Summer intake

1.7%

Winter & Summer intake

36.5%

List of all German Universities offering English-taught Study Programs in Marketing

Sort by:

Aalen University

public University of Applied Sciences · No. of Students: 5,700

Program Fees: € 0

M.A. (Master of Arts)

accadis Hochschule Bad Homburg - University of Applied Sciences

private (state-approved) University of Applied Sciences · No. of Students: 550

Program Fees: € 5,700

M.A. (Master of Arts)

Anhalt University of Applied Sciences

public University of Applied Sciences · No. of Students: 4,100

Program Fees: € 800

MBA (Master of Business Administration)

Aschaffenburg University of Applied Sciences

public University of Applied Sciences · No. of Students: 3,300

Program Fees: € 1,000

M.A. (Master of Arts)

Berlin International University of Applied Sciences

private (state-approved) University of Applied Sciences · No. of Students: 450

Program Fees: € 4,050 - € 4,190

B.A. (Bachelor of Arts)

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