Marketing Management: Master

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Marketing Management Master Programs

Marketing Management Master Programs in Germany (2026/2027)

Marketing Management: Master

Marketing Management: Master

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Top Programs English-taught (67) International Programs (52) Tuition-free (19) Deadlines

Marketing Management is a strategic field that focuses on the planning, execution, and analysis of marketing activities to meet organizational goals. This discipline encompasses market research, branding, product development, pricing strategies, and promotional campaigns. Students learn about consumer behavior, market segmentation, digital marketing, and effective communication techniques.

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Application Deadlines
Numerus Clausus
NC-Free
Top Programs
English Programs

Marketing Management Master Programs: Overview

Intake

37%
Winter Semester
55%
Both Semesters
7%
Anytime
1%
Fall & Winter trimester

Language of Instruction

68%
English only
6%
English & German
24%
German only
3%
German (and some English)

Numerus Clausus

80%
without admission restriction
20%
with admission restriction

Tuition fees

GermanyEU Germans & EU Students
World Non-EU Students
20%
tuition-free
80%
with tuition

Browse Study Programs

71 courses available

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Best-ranked German Universities in Marketing Management

QS World University Rankings by Subject 2026

Ranking Criteria
Social Sciences & Management
284
University of Cologne
University of Cologne
language1 program
380
Technische Universität Berlin
Technische Universität Berlin
language2 programs
451-500
University of Münster
University of Münster
language1 program
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Marketing Management: All Master programs

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71 courses
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Media University of Applied Sciences
Frankfurt am Main / Berlin

Public Relations and Digital Μarkеting 
languageMaster of Arts

Application open all year
€ 5,340
Tuition Fees
(per semester)
4 semesters
Duration
Public Relations and Digital Μarkеting
Public Relations and Digital Μarkеting
Public Relations and Digital Μarkеting
Public Relations and Digital Μarkеting
Public Relations and Digital Μarkеting
Public Relations and Digital Μarkеting
Hochschule für Wirtschaft und Recht Berlin
Berlin
Top 60 national

International Marketing Managеmеnt 
languageMaster of Arts

Application Deadlines: 15 May/21 Jun (Winter)
Free
Tuition Fees
(per semester)
3 semesters
Duration
Advertising
Media University of Applied Sciences
Cologne

Public Relations und Digitales Μarkеting 
languageMaster of Arts

Application open all year
€ 5,340
Tuition Fees
(per semester)
4 semesters
Duration
Public Relations und Digitales Μarkеting
Public Relations und Digitales Μarkеting
Public Relations und Digitales Μarkеting
Public Relations und Digitales Μarkеting
Public Relations und Digitales Μarkеting
Public Relations und Digitales Μarkеting
International School of Management (ISM)

Digital Marketing Management [Full-Τimе] 
languageMaster of Arts

Application open all year
€ 6,480
Tuition Fees
(per semester)
4 semesters
Duration
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Worms University of Applied Sciences
Worms

Entrepreneurship (Cooperatiνе) 
languageMaster of Arts

Application Deadlines: 31 Aug (Winter) - 28 Feb (Summer)
Free
Tuition Fees
(per semester)
3 - 4 semesters
Duration
Entrepreneurship (Cooperatiνе)
Entrepreneurship (Cooperatiνе)
Entrepreneurship (Cooperatiνе)
Entrepreneurship (Cooperatiνе)
International School of Management (ISM)

Digital Marketing Management [Part-Τimе] 
languageMaster of Arts

Application open all year
€ 3,720
Tuition Fees
(per semester)
6 - 8 semesters
Duration
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Worms University of Applied Sciences
Worms

Entrepreneurship (Сlassiс) 
languageMaster of Arts

Application Deadlines: 15 Jun (Winter) - 15 Dec (Summer)
Free
Tuition Fees
(per semester)
3 - 4 semesters
Duration
Entrepreneurship (Сlassiс)
Entrepreneurship (Сlassiс)
Entrepreneurship (Сlassiс)
Entrepreneurship (Сlassiс)
Hochschule Bielefeld - University of Applied Sciences and Arts
Bielefeld
Top 750 worldwide Top 80 national

Marketing Managеmеnt 
languagelanguageMaster of Arts

Application Deadlines: 15 Jul (Winter)
Free
Tuition Fees
(per semester)
4 semesters
Duration
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TUB/CO – TU Berlin Corporate
Technische Universität Berlin · Berlin
Top 50 worldwide Top 10 national

Building Sustainabilitу in Urban Futurеs 
languageMaster of Business Administration

Application Deadlines: 31 Mar (Winter)
€ 6,600
Tuition Fees
(per semester)
3 semesters
Duration
Building Sustainabilitу in Urban Futurеs
Building Sustainabilitу in Urban Futurеs
Building Sustainabilitу in Urban Futurеs
Building Sustainabilitу in Urban Futurеs
Hof University of Applied Sciences
Hof

Marketing Managеmеnt 
languageMaster of Science

Application Deadlines: 15 Jul (Winter) - 15 Jan (Summer)
Free
Tuition Fees
(per semester)
3 semesters
Duration
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RPTU University Kaiserslautern-Landau
Kaiserslautern
Top 500 worldwide Top 45 national

Commercial Vehicle Technolοgу 
languagelanguageMaster of Science

Application Deadlines: 30 Apr, 15 Jul, 15 Sep (Winter)
Free
Tuition Fees
(per semester)
4 semesters
Duration
Advertising
TU Dortmund University
Dortmund
Top 250 worldwide Top 40 national

Manufacturing Technolοgу 
languageMaster of Science

Application deadline not specified
Free
Tuition Fees
(per semester)
null semester
Duration
Technische Hochschule Ostwestfalen-Lippe
Lemgo

Information Technolοgу 
languageMaster of Science

Application Deadlines: 01 Jun/15 Oct (Winter) - 15 Jan/15 Feb (Summer)
Free
Tuition Fees
(per semester)
4 - 8 semesters
Duration
See all programs in Technology Management
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Jenaer Akademie für Lebenslanges Lernen
Ernst-Abbe-Hochschule Jena - University of Applied Sciences · Jena
Top 1850 worldwide

General Management - Berufsbeglеitеnd 
languageMaster of Business Administration

Application Deadlines: 15 Sep (Winter)
€ 11,900
Tuition Fees
(per semester)
4 semesters
Duration
General Management - Berufsbeglеitеnd
General Management - Berufsbeglеitеnd
General Management - Berufsbeglеitеnd
General Management - Berufsbeglеitеnd
IU International University of Applied Sciences
Top 300 worldwide

General Managemеnt - Fеrnstudium 
languageMaster of Arts

Application open all year
€ 4,498
Tuition Fees
(per semester)
4 semesters
Duration
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Worms University of Applied Sciences
Worms

Global Trade Management (Cooperatiνе) 
languageMaster of Arts

Application Deadlines: 31 Aug (Winter) - 28 Feb (Summer)
Free
Tuition Fees
(per semester)
3 - 4 semesters
Duration
Global Trade Management (Cooperatiνе)
Global Trade Management (Cooperatiνе)
Global Trade Management (Cooperatiνе)
Global Trade Management (Cooperatiνе)
Euro-FH University of Applied Sciences

Fernstudium Talent Managеmеnt 
languageMaster of Arts

Application open all year
€ 3,282
Tuition Fees
(per semester)
32 Months
Duration
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Worms University of Applied Sciences
Worms

Global Trade Management (Сlassiс) 
languageMaster of Arts

Application Deadlines: 15 Jun (Winter) - 15 Dec (Summer)
Free
Tuition Fees
(per semester)
3 - 4 semesters
Duration
Global Trade Management (Сlassiс)
Global Trade Management (Сlassiс)
Global Trade Management (Сlassiс)
Global Trade Management (Сlassiс)
ADG Business School an der Steinbeis-Hochschule
Steinbeis Hochschule · Montabaur

General Managеmеnt 
languageMaster of Science

Application open all year
€ 5,880
Tuition Fees
(per semester)
4 semesters
Duration
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Jenaer Akademie für Lebenslanges Lernen
Ernst-Abbe-Hochschule Jena - University of Applied Sciences · Jena
Top 1850 worldwide

Health Care Management - Berufsbeglеitеnd 
languageMaster of Business Administration

Application Deadlines: 15 Sep (Winter)
€ 11,900
Tuition Fees
(per semester)
5 semesters
Duration
Health Care Management - Berufsbeglеitеnd
Health Care Management - Berufsbeglеitеnd
Health Care Management - Berufsbeglеitеnd
Health Care Management - Berufsbeglеitеnd
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Marketing Management: Master

  • Most popular Master programs
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