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English-taught International Business and International Marketing Master programs in Germany (2026/2027)
International Business and International Marketing Master in English
Studying International Business and International Marketing as an international student prepares you to operate successfully in global markets by combining comprehensive business knowledge with specialized expertise in marketing strategy and consumer behavior across cultures. The program covers international management, global market entry strategies, branding, digital marketing, market research, and intercultural communication through case studies and real-world projects. Germany and other leading study destinations offer strong industry links, internationally recognized programs, and opportunities to gain practical experience with multinational companies.
Show more...Studying International Business and International Marketing as an international student prepares you to operate successfully in global markets by combining comprehensive business knowledge with specialized expertise in marketing strategy and consumer behavior across cultures. The program covers international management, global market entry strategies, branding, digital marketing, market research, and intercultural communication through case studies and real-world projects. Germany and other leading study destinations offer strong industry links, internationally recognized programs, and opportunities to gain practical experience with multinational companies. Graduates gain highly valuable skills for international careers in marketing management, international sales, brand management, business development, and global consulting worldwide.
Show lessInternational Business and International Marketing Master Programs in English: Overview
Intake
43%
Winter Semester
5%
Summer Semester
43%
Both Semesters
7%
Anytime
2%
Fall & Winter trimester
Language of Instruction
91%
English only
7%
English & German
2%
English & other language
Numerus Clausus
71%
without admission restriction
13%
with admission restriction
16%
no information provided
Tuition fees
Germans & EU Students 
Non-EU Students 
17%
tuition-free
83%
with tuition
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Most Popular English-taught International Business and International Marketing Master Programs
Top 10 English-taught Programs (by popularity)
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Rosenheim Technical University of Applied Sciences
International Management
Master of Arts
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International Business and International Marketing Master: English Language Requirements
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